蘋(píng)果手表首次登上中國(guó)雜志封面
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????蘋(píng)果手表要等到明年初，甚至可能到明年6月份才會(huì)開(kāi)售。 ????但這款產(chǎn)品已經(jīng)在媒體上公開(kāi)亮相，在本周一發(fā)行的《VOGUE服飾與美容》11月刊封面上，它被戴在了超級(jí)名模劉雯的手腕上。 ????時(shí)尚動(dòng)態(tài)網(wǎng)站The Business of Fashion對(duì)此進(jìn)行了報(bào)道，并且采訪了《VOGUE服飾與美容》雜志主編張宇女士。 ????張宇表示：“蘋(píng)果首席設(shè)計(jì)師喬納森?伊夫和首席執(zhí)行官蒂姆?庫(kù)克從頭到尾向我講述了他們是如何闡發(fā)出蘋(píng)果手表的概念的，他們的想法和對(duì)這個(gè)項(xiàng)目的熱情打動(dòng)了我。接下來(lái)他們展示了蘋(píng)果手表，我覺(jué)得這些手表相當(dāng)好看；其中一些運(yùn)動(dòng)感十足，另一些則非常經(jīng)典和優(yōu)雅。同時(shí)，它們還有許多日常生活中可能用到的功能。我覺(jué)得蘋(píng)果手表把科技、時(shí)尚和實(shí)用性結(jié)合在了一起，非?，F(xiàn)代，是時(shí)尚女性的完美佩飾，而時(shí)尚女性正是我們雜志的讀者群?！?/p> ????蘋(píng)果產(chǎn)品此前首次在平面媒體正式亮相時(shí)，總是選擇《時(shí)代》（Time）和《新聞周刊》（Newsweek）等美國(guó)雜志。《Vogue》是全球頂尖的時(shí)尚雜志，而中國(guó)目前是世界上最大的移動(dòng)設(shè)備市場(chǎng)。 ????感謝博客網(wǎng)站The Loop創(chuàng)始人吉姆?達(dá)爾林普爾向我們提供信息。（財(cái)富中文網(wǎng)） ????譯者：Charlie |
????It’s not for sale, and won’t be until early 2015, which could mean June. ????But there it is, the Apple Watch, accessorizing the wrist of fashion supermodel Liu Wen on the cover of Vogue China‘s November issue, scheduled to hit the stands Monday. ????The Business of Fashion has the story, and an interview with editor-in-chief Angelica Cheung: ????““When Jonathan Ive and Tim Cook talked me through how they developed the concept of the Apple Watch from the beginning, I was impressed by their thoughts and passion for the project,” Cheung told BoF. “Then I saw the watches and thought they looked rather good; some are sporty and others are very classic and elegant. At the same time, they all have so many functions that would be useful in our daily life. I just thought that they combined technology, style and functionality and were very modern and, therefore, perfect accessories for the modern-day woman which is what the Vogue China woman is about.” ????Apple products used to make their editorial debuts on the cover of U.S. magazines, like Time and Newsweek. Vogue is a global fashion powerhouse, and China is the world’s largest market for mobile devices. ????Thanks to The Loop’s Jim Dalrymple for the tip. |
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