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互聯(lián)網(wǎng)能否令商學院消亡?

互聯(lián)網(wǎng)能否令商學院消亡?

Glenn Hubbard 2014年11月20日
雖然高等教育的網(wǎng)絡革命會催生新的教學方式,卻不會取代最優(yōu)秀的商學院。但是哥倫比亞商學院的院長格倫?哈伯德認為,教授利用課堂時間的方式將發(fā)生變化。

????但在線教育在另外一個重要方面的破壞性,可能超過了許多學術(shù)領(lǐng)導者的想象。如果說互聯(lián)網(wǎng)正在引發(fā)一場高等教育革命尤其是商學院的革命,那就應該是迫使人們思考如何使用課堂,而非是否需要課堂。到目前為止,課堂時間都被用于講座,對教學讀物進行闡述說明,但學生本來可以提前完成這項工作。如今,同樣的講座可以提前上傳到互聯(lián)網(wǎng)上供學生課前觀看,而如何使用課堂時間的問題將迫使教師們深入研究教學法。未來的發(fā)展趨勢可能是將課堂變成一個師生協(xié)作的空間,而隨著教學人員對教學法的研究日益深入,未來將會出現(xiàn)豐富多彩的課堂學習模式。哥倫比亞商學院(Columbia Business School)的指導原則是,將在線技術(shù)作為課堂教學的補充,在課堂上進行綜合案例討論,而不是取代課堂教學。

????因此,與許多人的預測不同,高等教育在線革命的影響力或許更大,但也可能更?。鹤鳛樾陆虒W法誕生的推動力量,它將產(chǎn)生巨大的影響;而將它作為頂級商學院和大學的存在危機,它的破壞力又要小得多。正如在YouTube時代人們依舊在聽廣播一樣,通過頂級商學院的課堂獲得MBA仍有極高的價值,盡管人們在象牙塔外獲取信息的能力,要遠遠超過史上任何時候。而在天花亂墜的宣傳與焦慮過后,我們會發(fā)現(xiàn),互聯(lián)網(wǎng)并沒有殺死商學院課堂。

????本文作者格倫?哈伯德是哥倫比亞商學院院長。他之前曾任喬治?W?布什總統(tǒng)的經(jīng)濟顧問委員會(Council of Economic Advisers)主席。(財富中文網(wǎng))

????翻譯:劉進龍/汪皓

????But in an important respect, disruptive forces are larger than many academic leaders imagine. If the Internet is causing a revolution in higher education, and in business schools in particular, it’s in prompting a discussion about how we use classrooms, not whether we need classrooms. Until recently, classroom time could be used to provide a lecture meant to elucidate the readings students would have done beforehand. With the ability to upload that same lecture to the Internet for pre-class viewing, the question of how to use classroom time is forcing faculty members to engage in a deep examination of pedagogy. The trend is toward allowing the classroom to be a space for collaboration, but as faculties engage more with the learning sciences, I expect that a rich array of models for classroom learning will emerge. At Columbia, the guiding principle is to use online capabilities to complement in-class teaching with integrated case discussions, not replace it.

????So the online revolution in higher education will be both bigger and smaller than people think: big as a driver of new teaching methodology; small as an existential crisis for the best business schools and universities. Just as people still listen to the radio in a YouTube age, there is much value in obtaining an MBA in the classrooms of the best schools, even as information becomes more accessible outside of the ivory tower than at any time in history. And after all of the hype and anxiety, we will see that the Internet did not kill the B-school classroom.

????Glenn Hubbard is Dean of Columbia Business School. Previously, he was Chairman of the Council of Economic Advisers under President George W. Bush.

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