????Dropbox開始動(dòng)真格的了。這就是為什么這家位于舊金山的文件分享服務(wù)供應(yīng)商把自己原來名為“團(tuán)隊(duì)專享Dropbox”的業(yè)務(wù)（主要面向企業(yè)用戶，而非普通消費(fèi)者）重新命名為聽起來更像是企業(yè)友好型的“企業(yè)專享Dropbox”。為了討好企業(yè)的IT部門，Dropbox還推出了單一登錄功能，這樣員工就能用他們登錄其他內(nèi)部應(yīng)用的賬號(hào)來登錄Dropbox（同時(shí)也讓管理員對(duì)認(rèn)證過程擁有了更大的控制權(quán)）。

????這家公司宣稱，已有超過200萬家企業(yè)，其中包括95%的財(cái)富500強(qiáng)企業(yè)，在使用Dropbox。它還表示，每周員工用Dropbox保存的工作文件多達(dá)6億份。但很少有IT部門正式批準(zhǔn)使用Dropbox，其中有些則完全禁止使用這個(gè)文件分享網(wǎng)站，擔(dān)心它會(huì)削弱自己控制并確保企業(yè)數(shù)據(jù)安全的能力。再者，企業(yè)級(jí)市場(chǎng)雖是Dropbox全新開拓的領(lǐng)域，但它還沒能證明自己擁有開發(fā)這個(gè)市場(chǎng)的DNA。同時(shí)，這個(gè)領(lǐng)域的競(jìng)爭(zhēng)者數(shù)不勝數(shù)。在企業(yè)市場(chǎng)，位于洛斯拉圖斯的Box已經(jīng)贏得了一定的名聲。谷歌（Google）和Salesforce這樣的大公司也已經(jīng)推出了相似的應(yīng)用，而像Egynte和Accellion這樣的新創(chuàng)企業(yè)也瞄準(zhǔn)了企業(yè)客戶。

????直到最近，Dropbox還一直緊盯著普通用戶，而不是企業(yè)用戶。它積累的用戶數(shù)量已經(jīng)超過1億人，同時(shí)宣稱在超過200個(gè)國(guó)家擁有付費(fèi)用戶?！皥F(tuán)隊(duì)專享Dropbox”最初是2011年底推出的，主要是讓小企業(yè)的員工共享文件。公司的銷售和業(yè)務(wù)開發(fā)副總裁蘇杰?賈斯華表示，公司過去一直人手不足，所以無法大舉進(jìn)軍企業(yè)市場(chǎng)。他說：“不過，現(xiàn)在我們覺得可以發(fā)力了?！?/p>

????去年年底，Dropbox請(qǐng)來了社交游戲公司Zynga以前的產(chǎn)品經(jīng)理安納德?薩布蘭曼尼來負(fù)責(zé)領(lǐng)銜開發(fā)全新命名的“企業(yè)專享Dropbox”。今年2月，Dropbox推出了一項(xiàng)全新的“管理控制臺(tái)”，能讓IT管理員跟蹤、設(shè)定分享控制，把特定文件夾和鏈接保留在企業(yè)內(nèi)部。

????薩布蘭曼尼稱，這個(gè)控制臺(tái)和單一登錄功能還只是個(gè)開始。接下來每隔幾個(gè)月都會(huì)增加一些新功能，以使Dropbox成為更加企業(yè)級(jí)的服務(wù)。不過要想在這方面成功，還得要招募到合適的人才——既然手里拿著2.5億美元的巨額融資（在舊金山還有一個(gè)豪華的新辦公室），招兵買馬的事兒應(yīng)該不會(huì)花太長(zhǎng)時(shí)間。但是，要讓IT經(jīng)理相信Dropbox適用于企業(yè)倒是真的要花點(diǎn)功夫。(財(cái)富中文網(wǎng)）

????譯者：清遠(yuǎn)

????Dropbox means business. That's why the San Francisco-based file-sharing service is rebranding its "Dropbox for Teams" offering—geared at corporate users, not just consumers—to the more enterprise friendly-sounding "Dropbox for Business." In an effort to make nice with IT, the company is also introducing single sign-on capabilities, which let employees log into Dropbox with the same credentials they use for other internal business apps (and gives administrators more control over the authentication process).

????The company says 95% of the Fortune 500—and over 2 million businesses total—are already using Dropbox. It also says some 600 million work files are saved by employees each week. But few IT departments officially sanction the use of Dropbox, and some have outright bans on the file-sharing site because they fear it will weaken their ability to control and secure company data. What's more, Dropbox hasn't yet proven its got the right "DNA" to go after the enterprise market, a new entry for the company.In the meantime, there are many other competitors in the space. Los Altos-based Box has already made a name for itself in the enterprise space. Larger players like Google (GOOG) and Salesforce (CRM) have launched similar offerings and upstarts like Egynte and Accellion are also gunning for corporate customers.

????Up until very recently, Dropbox had its eye on everyday consumers, not corporations. The company's amassed over 100 million users, and claims it has paying customers in over 200 countries. The original Dropbox for Teams product, which lets small groups of employees share documents, launched in late 2011. But SujayJaswa, VP of sales and business development at Dropbox, says the company just didn't have the manpower to make a more concerted move into the enterprise market in the past. "We think we can do a good job now," says Jaswa.

????Late last year, Dropbox hired AnandSubramani, a former product manager at Zynga (ZNGA), to lead product development on the newly rebranded Dropbox for Business. In February the company unveiled a new "admin console" that allows IT administrators to track and set sharing controls, keeping certain folders and links within the company.

????According to Subramani, the console and single sign-on capabilities are just the beginning. New functionalities will be added every few months in an effort to turn Dropbox into a more enterprise-grade service. But success will at least partly depend on getting the right talent into the company--with over $250 million in funding (and a swanky new office space in San Francisco) hiring new employees shouldn't take long. Convincing IT managers that Dropbox is ready for business, however, could take a while.